Google Ads Audit
A Google Ads account review for wasted search spend, PMax controls, conversion tracking, structure, search intent, and conversion quality.
What this resource helps with
Budget waste
Poor search term hygiene
Weak conversion tracking
Inside the resource
Account structure review
Conversion action and tag check
Search term, PMax, feed, and budget notes
Best-fit audiences
Google Ads advertisers
Ecommerce and lead generation teams
Request a performance audit
Share the details needed to diagnose campaign structure, creative testing, tracking, offer, and landing page leaks.
Related pages
Common questions
What will the audit review?
The audit reviews the parts that usually affect paid media performance: campaign structure, budget allocation, search or audience waste, creative testing, conversion tracking, landing page friction, offer clarity, and reporting quality.
Do I need to share ad account access immediately?
No. The first step is qualification and context. If account access is needed for the review, it can be handled through a secure intake workflow.
Will the audit include exact performance guarantees?
No. The audit identifies issues, constraints, and priorities. It does not promise fixed ROAS, revenue, or lead volume because those depend on the offer, budget, market, tracking quality, sales process, and execution.
Is the audit useful if we already have an agency or in-house team?
Yes. It can act as a second opinion on strategy, tracking, creative testing, media structure, or landing page conversion without replacing your current team immediately.
What happens after I request a resource?
The form captures your details and the requested resource so the follow-up can be routed through email, CRM, Google Sheets, Zapier, Make, or another automation workflow.
How should these templates be used?
They are practical starting points. You should adapt them to your business model, audience, offer, platform mix, KPI assumptions, tracking setup, and reporting requirements.
Can I request help applying the resource?
Yes. Each resource connects to related services, audits, or strategy enquiries if you want support applying it to your campaigns.
Need the next 30 days of paid media activity to produce clearer decisions?
Share your funnel, spend, platform mix, urgency, and support model so the first reply can point to an audit, sprint, advisory path, or training scope.